Most of the college was already using Salesforce, and whilst it had been configured for use by the Enterprise Lab, the functionality wasn’t providing for their needs. They had disparate systems including a spreadsheet of visits to the E-Lab site and Event attendees.
In order for Enterprise Lab staff to use Salesforce, the functionality held in other systems needed to be replicated. In addition to this, they wanted the facility for logging visits to the E-Lab site by the visitor inputting their email address into a site on an ipad, and having those visits logged as activities in Salesforce against a contact. The team also preferred the look and feel of the other systems compared to Salesforce Classic which the rest of the college was using.