“This is a major project for Unicef UK that will transform our supporters’ experience. A fuller view of every interaction will provide a deeper appreciation of what most interests our supporters about Unicef’s work and importantly how they prefer to receive communication from us. This will help us to communicate more effectively and relevantly with them.
As our committed supporter base continues to grow, this directly enables Unicef to increase the impact of our protection, education, hygiene, nutrition and vaccination programmes for the world’s most vulnerable children. Therefore, it is vital we ensure that all our supporters feel valued, understood and informed about the work they are enabling.
Giveclarity’s experience in the sector and their Salesforce expertise made them the right partner in our development process.”