About Alzheimer’s Research UK
ARUK have been investing in IT infrastructure to keep up to speed with their significant growth in income since 2014/15.
You can find out more about ARUK on their website: https://www.alzheimersresearchuk.org/
They had outgrown their previous CRM system (Raiser’s Edge) and wanted to move to a new platform that was more flexible, future proofed and could be used by all teams (as some were working outside of the Raiser’s Edge). Salesforce was chosen as their preferred platform.