Save the Children Germany

Save the Children Germany partnered with Giveclarity to stabilise, streamline, and enhance a complex Salesforce environment

About Save the Children Germany

Save the Children Germany is part of the global Save the Children movement, working to ensure that every child has the chance to grow up safe, healthy, and supported. Since its establishment in 2004, the organisation has focused on protecting vulnerable children both within Germany and around the world, responding to emergencies, supporting education, and advocating for children’s rights at national and international levels.

Through partnerships with government bodies, NGOs, and local communities, Save the Children Germany delivers programmes that address poverty, displacement, inequality, and the impact of conflict. Their work combines immediate humanitarian assistance with long-term development efforts, always centred on the belief that every child deserves a future.

The Challenge

Save the Children Germany were looking for a new Salesforce partner to help them moving forward.

Transitioning to a new technology partner is never straightforward. Existing partners often hold deep institutional knowledge, and change can introduce uncertainty for internal teams, stakeholders, and end users. For Save the Children Germany, continuity was critical — systems needed to remain stable while improvements were made.

The environment was complex as they had:

A heavily customised Sales Cloud and Marketing Cloud implementation
Legacy configuration decisions spanning several years
Custom objects, fields, and flows built internally
Established processes embedded into day-to-day operations

The challenge was threefold:

Maintain business continuity and operational stability
Streamline and optimise an increasingly challenging system
Deliver new functionality requested by internal stakeholders

All of this needed to be achieved without disrupting ongoing operations — while building internal confidence and long-term capability.

The Solution

Blended team of specialists: Giveclarity assembled a team combining deep technical expertise, domain knowledge and delivery experience. This ensured the right skills were available at the right time, from architecture and engineering to product leadership and quality assurance.

A balance of Business As Usual (BAU) stability and new project innovation: The team balanced ongoing operational support with the delivery of new initiatives. This dual-track approach ensured the continued reliability of existing systems while enabling improvements and the rollout of new features aligned with strategic goals.

Robust release management to maintain control and confidence: A strengthened release management framework brought predictability and reduced risk. Clear processes, structured governance, and transparent communication ensured that deployments were smooth, well-coordinated, and aligned with business priorities.

Flexible support aligned to delivery peaks: Recognising that demand fluctuates, we adopted a flexible engagement model. This allowed us to scale support during critical delivery windows such as seasonal spikes without burdening the client with unnecessary overhead during quieter periods.

The Results

Through consistent delivery and open collaboration, the engagement has evolved into a genuine strategic partnership.

Key outcomes include:

Regular technical working sessions to address day-to-day challenges
New functionality delivered within Sales Cloud
Ongoing optimisation and improvement planning within Marketing Cloud
Embedded support enabling rapid resolution of high-priority fixes
Improved system clarity, stability, and internal confidence

Today, teams work side-by-side with a strong sense of trust and shared ownership. The foundation is in place not just for operational stability, but for future innovation and growth.

Important links:

https://www.savethechildren.net/country/germany

Product Owner, Save the Children Germany

John Conyers

“We migrated to Sales Cloud and Marketing Cloud several years before working with Giveclarity, and over time the system had become heavily customised and increasingly unwieldy. We asked Giveclarity to maintain existing processes, streamline the configuration, and deliver new features requested by stakeholders - all at the same time.

Giveclarity rose to the challenge, impressing us with their ability to balance priorities, manage risk, and deliver improvements without compromising stability. Their deep expertise in Salesforce and the NGO sector has been central to the success of this collaboration. Our lead consultant translates complex technical detail into clear, actionable insights, helping us make informed decisions, stay within budget, and improve performance. The relationship has been efficient, productive, and genuinely enjoyable.”

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